Emerge Inc. Blog

Midview School District has launched a new website developed with Emerge. The new site enables internal staff to update and maintain the entire website through a content management system.

Additionally, teachers can quickly and easily build websites for each of their classes. By completing simple online forms, teachers can add:

- Homework
- Links of Interest
- Announcements
- Important Reminders
- Book Lists
- On-line Activities
- Class Projects
- Multimedia Files
- Supply List
- FAQs
- Handouts

To view the website and read Midview’s press release about it’s launch, visit
http://www.midviewk12.org/.

Emerge works with Lake Metroparks to continually expand their website. Recently we develop an online ticketing system to provide patrons the ability to purchase special event tickets online. The online ticketing system is connected to the Emerge developed Reservation System.

Community members and staff visit the online reservation system and purchase the tickets. After tickets are purchased and printed at home by the patron or at the office by staff, the ticket is then scanned upon arrival for the event. The scanning program tracks if the ticket is valid and generates reports to track number of tickets sold versus number of attendees.

If you are interested in selling tickets from your website, please contact us at (440) 284-4949.

According to a recent report from the Interactive Advertising Bureau and PriceWaterhouseCoopers LLP., internet ad sales reached almost $5.9 billion for the third quarter of 2008 – an 11 percent jump over the same period last year.

In addition to developing websites and building Internet based software, Emerge has been working with online advertising for many years and from all three angles:

Customer – While word of mouth from satisfied clients is still our number 1 form of marketing, we have done some online marketing to promote our services and keep our name in front of prospective clients.

Advisor – We have worked with a number of clients to strategize and use online marketing to promote their business. This includes online advertising, search engine optimization and social media.

Publisher – One of Emerge’s projects is LorainCounty.com a community website in Lorain County, Ohio that is primarily supported by online advertising.

One trend we have noticed over the past couple of years is the shifting of a percentage of marketing budgets from traditional marketing (newspaper, yellow pages, radio, etc.) to online marketing (websites, online advertising, etc.). When you consider that people are spending more time online, it makes sense to shift marketing in the same direction.

The Lake Metroparks 50th Anniversary website developed by Emerge recently won two awards. The website received an APEX Bronze Award in the Marketing New Media/Electronic Media category from the Lake Communicators. The website also received a Honorable Mention from the Ohio Parks and Recreation Association 2008 Awards of Excellence. Congratulations Lake Metroparks!