Emerge Inc. Blog

Tom Wanek, a good friend of mine and one of the presenters at the Credibility Conversation, has an excellent blog post on his daughter’s first day of pre-school. This real life experience shows how a small (and inexpensive) gesture can demonstrate to a customer (in this case parents) that your business cares about their needs and is worthy of their trust.

If your looking to better connect with customers, find time to read Tom’s insightful post.

Disclaimer: I am biased, the preschooler in the story is my goddaughter and I can’t believe she is old enough to be in preschool!